
Handi
A guided home-services marketplace with search, provider matching, in-app messaging, and payments
Whole flowLivebooking, messaging, and payments across both sides
I turn ideas into real software products.
No Lovable. No Base44. No AI slop.
Companies I worked at before going independent
I've done all of these before.
You've got an idea. I'll build the whole thing and ship it: the UI, the backend, and everything in between.
Not a chatbot. AI that looks things up in your systems, fills in the work, and takes real actions, with clear limits on what it is allowed to touch.
Pulling in data from lots of places, cleaning it up, removing duplicates, and making it searchable. Unglamorous work that everything else depends on.
Rebuilding something outdated while it keeps serving customers. I did this with 221,000 lines of code and 100,000 users, with no downtime.
Developers decide in the first five minutes, based on the docs and the first command they run. Both need to be good.
Part-time help with the big calls: build or buy, who to hire, and how to keep things secure. For teams not ready for a full-time CTO.
16 products so far. I designed and built each one, from idea to launch.

A guided home-services marketplace with search, provider matching, in-app messaging, and payments
Whole flowLivebooking, messaging, and payments across both sides

Search public property records from hundreds of sources and ask an assistant questions about them
Property corpus63.6Mproperties counted in production
A hiring test that scores how someone works with AI and whether they catch planted mistakes
Calibration40→85naive AI ceiling to informed-reference floor
Lets shoppers configure furniture in 3D, preview it in a room, and send the result back to the store
Onboarding≈10 minhero photo to live room preview
Lets AI use a real browser without burning through context or taking dozens of slow steps
Benchmark4.2xfewer tokens across three matched flows
Create a legally guided online will in plain Hebrew, with suitability checked before payment and a fixed price upfront
Production guard0plaintext case records allowed in production
Collects supermarket prices from ten Israeli chains so an assistant can compare a real shopping list
Price corpus6.7Mprice rows in the latest measured dataset
Pulls real city roads from OpenStreetMap and drives thousands of cars over them to test signal strategies
City model2,749lanes in a 4.2 km² central Tel Aviv model















We'll agree on the scope, timeline, and price before anything starts.
1 week
A straight answer on what it takes, what it costs, and what could go wrong.
A written plan any good developer could build from, me or someone else.
1-2 months
The whole product, built and put live. Not a demo that still needs finishing.
A live product, all the code, and everything you need to keep running it without me.
Monthly
I stay involved after launch, for the hard calls and the parts nobody else wants to touch.
Someone who already knows your system and is there when the big decisions come up.
I handle the design, code, data, AI, and servers. Fewer handoffs, fewer meetings, and nobody wondering who owns what.
Free tools I built and still maintain. Developers install them every day, mostly for AI, Google apps, and boring repetitive work.
GitHub Action that reviews pull requests with Claude and posts graded findings as PR comments.
Scrape websites, crawl pages, and automate a browser with 125+ commands.
TypeScript CLI for the X API: timelines, search, post, like, and retweet from the terminal.
Read, send, search, label, and manage Gmail threads from the terminal.
Manage Google Calendar events, availability, and recurring rules from the shell.
Search places, look up addresses, plan routes, and measure distances from the terminal.
Finds complex code, duplicates, and unused exports in Python, TypeScript, and Rust.
CLI for Metabase: container lifecycle, dashboard export, and YAML-driven configuration.
Bash CLI for Slack: channels, messages, search, and reactions from the terminal.
Bash CLI for Notion covering databases, pages, blocks, and search with no extra dependencies.
Shows which Mac apps are using your CPU, memory, and battery.
Reddit API from the terminal: browse subreddits, posts, comments, and search, plus write operations.
Lets AI assistants edit PDFs, fill forms, move pages, and change security settings.
Lets AI create, edit, and format Google Slides from plain-language instructions.
Lets AI look through Google Analytics reports, properties, and filters.
Lets AI search Coralogix logs and manage alerts, dashboards, and incidents.
I'm Nitai Aharoni, a freelance engineer and part-time CTO in Israel. Most products need a few people: someone to build the app, someone to build what runs behind it, and someone to keep it online. I do all three. So there are fewer meetings, nothing gets lost in a handoff, and one person owns it when something breaks.
The work has been varied on purpose. Bringing hundreds of millions of property, ownership, permit, and violation records into one searchable place. A marketplace you book through by chatting. A 3D product viewer that runs inside a shop's website. Tools that other developers install and use every day.
Before going independent I spent over ten years inside product companies. Most recently I ran engineering at Oobit, where I led a 12-person team and replaced a huge old codebase without ever taking the product offline. Before that I led a team at Fireblocks, and earlier worked at Dynamic Yield and SAP. Alongside client work I build my own products, including a hiring test for a world where every candidate has AI.
I'm in Israel, so European hours overlap fully and US mornings still work. I have an EU passport too.

2017 to today, inside product companies and now independent.
2026 - present
Freelance engineer & part-time CTO
Building my own products (Reflex, Sappa and Handi) and taking on a small number of client projects alongside them.
2024 - 2026
VP R&D
Hired and led a 12-person engineering team across Israel and Moldova at a crypto payments company. Rebuilt the entire backend while 100,000 people kept using the product, rebuilt the hosting setup, and cut running costs by about $10,000 a month.
2021 - 2024
Engineering Team Lead
Built billing, notifications, account tools and other core parts of Fireblocks, plus the screens customers used day to day.
2019 - 2021
Senior Full Stack Engineer
Worked on software that changes what each shopper sees online, and built the tests that run before every release from scratch.
2017 - 2019
Full-Stack Developer
Built parts of SAP's cloud software.
The things people usually ask before they write.
Tell me what you want to build and roughly when you need it. I'll tell you honestly whether I'm the right person for it, including when I'm not.
I reply to every message, usually within a day.